How much should my SaaS company spend on marketing to hit our revenue goal?

This model is based on growth data from typical SaaS companies, which average 35% growth.

Revenue
$
$
Company Characteristics
$
%
Average ratios
%
%
%
%
Growth Goals
$

Marketing Spend Required

$1,785,000

Marketing Spend Required

$1,785,000

Spending Breakdown
(Varies based on stage of company)

  • Head Count

    $714,000 (40%)

  • Tech Stack

    $178,500 (10%)

  • Promotions

    $892,500 (50%)

Need help making this budget as efficient as possible?

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